John Deere plans its Largest CONEXPO-CON/AGG presence to date

January 25, 2023

The John Deere and the Wirtgen Group says its presence will offer customers an all-encompassing snapshot of the future of construction through equipment and technology

John Deere will have its largest presence ever at CONEXPO-CON/AGG 2023 this March in Las Vegas.

Totaling 80,000 square feet of booth space, John Deere and Wirtgen are combining forces for the first time at CONEXPO-CON/AGG, encompassing a 70,000-square-foot booth outside in the Silver Lot (S5020). Inside the West Hall (W40844), an additional 10,000 square feet is dedicated to the future of John Deere technology in the construction space.

According to the Group, the John Deere and the Wirtgen presence will offer customers an engaging experience and an all-encompassing snapshot of the future of construction through industry-leading equipment and technology.

In addition to its booth experiences, exhibition attendees can anticipate the following from John Deere and the Wirtgen Group:

  • 1 cohesive booth showcasing both John Deere and the Wirtgen Group’s latest machines and technologies
  • 70,000 square feet of outdoor space displaying John Deere and Wirtgen Group equipment, technology and application experience
  • 10,000 square feet of indoor space focusing on John Deere technology, innovative solutions and John Deere Power Systems
  • 68 machines on display between John Deere and the Wirtgen Group
  • 6 machines that feature SmartGrade control functionality; Wirtgen Group machines equipped with the latest technologies such as: Wirtgen Performance Tracker, AutoPilot 2.0, 3D Paving, Smart Compact, Spective Connect
  • 9 compact construction machines on display, including skid-steer loaders, compact track loaders, compact excavators and compact wheel loaders.
  • 9 electric or hybrid electric John Deere and Wirtgen Group machines on display
  • 36 world premieres of brand-new equipment across the construction, roadbuilding and compact construction segments
  • 4 production systems, showcasing the current priority areas for John Deere and the Wirtgen Group, including Aggregates, Site Development, Roadbuilding, Underground
  • 1 center feature area for the future generation of Deere built excavators
  • 3 educational sessions featuring commentary from John Deere and Wirtgen Group experts

John Deere and the Wirtgen Group designed the booth layout with a production system strategy in mind. Four production systems -  including Aggregates, Site Development, Roadbuilding, and Underground - were created to emphasize core business areas. Each production system will showcase key components, equipment and features relevant to their needs and presented first-hand by John Deere and Wirtgen Group brand representatives.

For those exploring educational opportunities, John Deere is hosting a session that will feature Justin Steger, solutions marketing manager at John Deere Construction & Forestry, Thursday, March 16, at 1 p.m. titled “How Grade Control Impacts Earthmoving Productivity.”

From the Wirtgen Group, Tom Chastain, milling product manager, will discuss “Best practices in Milling and Profiling” on Thursday, March 16, at 9:30 a.m., while Tim Kowalski, application support manager – HAMM, will lead a discussion titled “Compaction 101: Doing the Right Things, the Right Way” on Friday, March 17, at 10:45 a.m.

CONEXPO-CON/AGG is North America’s largest trade show, taking place March 14 to 18 in Las Vegas. 

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